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Why and how to set up Google Analytics event tracking

Google Analytics event tracking was introduced in mid 2009. It is a feature that allows you to track specific events or “actions” on your site. For example you can track when a video is played or...

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Google analytics virtual page views and non standard event goals

With dynamic generated content, div overlays and Ajax generated pages, traditional page view count in Google analytics might not represent the true picture. For example when a user clicks a link to...

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How to tell if a site is using Ajax and why you should care

From an SEO perspective, you need to understand how a site operates in order to better optimise it for the search engine crawlers. Ajax generated contents online are largely not indexed by the search...

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SEO implication of Cufón font replacement

Cufón is an increasingly popular font replacement technique similar to sIFR and typeface except it is much faster and does not require the use of flash. Why use font replacement? You might be wondering...

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Paid links cloaking: how to avoid cloaked paid links

Why cloak paid links? As most SEOs will tell you, the buying and selling of links online is still very common practice but there are lots of cowboys out there. Some link sellers are going to the...

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New OSE Bookmarklet (OSE Bookmarker) Code

If you are like me and you use OSE Open site Explorer from Seomoz for evaluating URLs for SEO then you might have installed an OSE Bookmarklet to help you quickly load pages in OSE for analysis. With...

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